Google Shopping Ads, also termed Google Product Listing Ads, is one of the most impactful methods to drive sales and revenue. Google has witnessed rapid progress in improving Google Shopping for consumers while inventing new tools, ad formats, and many more to enable you to reach the audience across the globe. It is easy to …

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The academic sector has been more competitive than ever before, and due to more options currently available, it has been pretty challenging to grab students’ attention. At present, the users know about various marketing channels and are way more conscious while spending time on profound research before making any educational decision. Therefore, academic institutions such …

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Only one third-party tag would be included in the source code of your website or web application in an ideal world. The tag manager takes over from there, automatically implementing the remainder of the tags. Tag management is already being used by 30% of all websites on the internet due to its many advantages. Furthermore, …

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